Tag Archives: lancaster

Create Workshops

lancaster-university

Last week I did How To Grow Your Business Online workshop for  Lancaster university create project run by Joseph Buglass . The university well known for its management school. Is currently ranked third in the UK and is known for  encouragement of entrepreneurship.  So much so that Lancaster University Management School has hosted the first university-based Entrepreneurial Summit last year. One which is to be followed up by Sheffield university this year.

So what do you present to a group of young entrepreneurs? Cost saving factors is always going to be appreciate. I tended to focus on some things that I had learnt the hard the way and allowed them to ask questions. With so much advice and expertise on the Internet is really is about showing them what is important. I think the advice that stuck with them the most is “if you have not got the time to build a network to market your product than you will have to question what are you doing”.  It is all about delivering above expectation so that they tell their friends and their friends. Whom naturally trust them.

The added benefit with doing this sort of presentation is that it brings you full circle so that you engage in your own projects in a more focused way.

Getting Known

The first thing in setting up an office or moving to another place for business is letting people know that you there. You can do this by a number of means. Registering at the Chamber of Commerce, sending out information, attending networking events.

There are also some more interesting and innovative ways. Like writing a blog post about the area and mentioning the names of businesses that appeal to you. Of course in my case Lancaster is really well known for it’s Universtiy where some 15,000 sudents come to study. There are a lot of networking groups and clubs. Most of the clubs tend to use tools provided by Facebook for organising events.

So a little about Lancaster courtsey of Wikipedia. “Lancaster is a city in Lancashire, England. Situated on the River Lune, it has a total resident population of 45,952, and together with a number of other towns, forms part of the wider City of Lancaster local government district, with a population of 133,914.

Long existing as a commercial, cultural and educational centre, Lancaster is the traditional county townof Lancashire, to which it gives its name. Lancaster has several unique ties to the British monarchy; the House of Lancaster was a branch of the English royal family, whilst the Duchy of Lancaster holds large estates on behalf of Queen Elizabeth, who herself is also the Duke of Lancaster.”

Some companies that caught my eye that are based here include, Backbone Solutions McCulloch Accountants Lancaster, Choices Employment Services, Mount Recruitment Ltd, Intec, Gillows. Ubertechs.