Tag Archives: Plan

Is Your Blog/Business Getting Noticed – Your Internet Plan Part 2

This is the second part of the internet Marketing plan, from here:

http://blog.wcx.me/2008/08/is-your-blogbusiness-getting-noticed-your-internet-plan

In the months 4 to 6 you will have to think about the following:

Links

• Using www.linkpopularity.com follow the links for popular sites similar to yours and submit pages from your site to those sites as suggested links.

Discussion groups

• Research the most active discussion boards in your area for sales, and other relevant topics and visit the top half dozen or dozen once a week to participate.
• Subscribe to two new discussion lists and participate regularly on favourite lists in a way that helps promote the newly released products.

 
Web site and infrastructure

• Add excerpts or long explanatory copy for products and services that don’t yet have that.
• Make changes in the wording of key pages to attract traffic on relevant keywords that I have totally missed.
• Check outbound links for accuracy and remove dead links.
• Change or add to the sample makeovers/upgrades at my site.

Marketing Plan Months 6 – 9

Search engines

• Continue to monitor the amount of daily traffic, which search engines are sending you visitors and which keyword phrases are bringing people to your site.
• Register new pages or features in the free search engines and directories.
• Research appropriate keywords for promoting new products, services or informational pages.

 
Publicity

• Distribute at least one press release this month designed to produce more web site traffic and more Marketing Minute subscribers, customized for each of the target niches.
• Distribute at least one press release tied to sales or marketing information form the company.
• Brainstorm with other professionals on ideas that can be implemented.

Direct mail

• Send Marketing postcards to old, not-used-in-two-years mailing list.

Product development

• Create two more audiotapes based on feedback from distributors
• Lay out and prepare for printing the anthology of your site
• Create and polish viral marketing tool and post at my Web site.

 
Posting content

• Convert this month’s press releases into articles and post at free content sites.
• Post your Marketing articles at free content sites.

 
Links

• Follow the links for intriguing sites I’ve recently come across and submit pages from my site to those sites as suggested links.

 
Discussion groups

• Visit the top half dozen or dozen discussion boards once a week to participate.
• Subscribe to two new discussion lists and participate regularly on my favorite lists in a way that helps promote my newly released products and services. Web site and infrastructure
• Complete and launch a new blog type web site on related topic.
• Offer services and inter link to the new web site.
• Consider design or technical improvements to boost site’s perceived professionalism.

Summary

The outline above covers a nine month periods where effectively one would begin again and re-apply the plan in one form another. May be by bring a niche information site online to help drive sales or by working together with partners/distributors.

One notable point with this blog post is that there is no cost attached. How much time would it require to implement a plan like this depends. A basic rule of thumb can be applied. The more time spent on carrying out the related tasks the more effective the results. To reasonable implement this plan one would be looking at 2 – 3 days (16 -24 hours) per a week for the duration of the plan.

How to Set Up Your Own Social Networking Site

There are some key factors that one will need to consider if they want t set up their own networking site. This is best explained by the Night Rider comparison. Face book has managed to amass over 6,000 people that are interested in the eighties Hit TV show Night Rider. It has its own Night Rider page. When the original star of the program, David Hasselhoff, heard about this, he decided to start his own net working site and cash in on the shows staying popularity.

What does this teach us about networking?

1. If you are a member of a group or share a passion, you can start own Networking site. A group of people with similar interest is an important ingredient in setting up Networking site.
2. If you lead this by setting up such a site, you can than reap the rewards and/or advertising and related products.

I do see many more companies setting up there own networks where you can interact with the company. As the value to social networking is in the people. Why would any company want to source that out? Especially considering that software is readily available for such endeavours. What sites can you imagine?

Why One Should Love Business Plans

You have been out somewhere and had a great idea for generating some money or starting a business. We have all been there. What should you do next?

If your idea is to be anything more than just an idea you will have to test it. It is important to test each idea as potentially you can save yourself alot of time and money. A well tested idea is of a benefit to everybody involved. So how do you test your idea?

The first step is to write it down. Writing things down focuses the mind more clearly on what you are trying to achieve. Below is a step for step plan on how to test any new idea. If your idea can make it to the end of these questions then you may well be ready for stage two, a business.

1. Write the idea down in its pure simple form.

2. Go onto the internet and see if there are any related products or services that compete with your idea.

3. If the idea is serving a local area, check local newspapers and magazines to see if anyone is doing something similar.

4. Write your ideas down on paper so that you can present it in email or paper form to a small group of people related to the project.

5. Gather a small group of people who will benefit or help you and do a brain storming session. The objective of the brain storming session is to find faults in the plan and reasons not to do it. Not the other way around.

6. If your plan survives this far you are ready to build a prototype. A prototype can be a model of your idea or a process flow chart if it is a service. For example, if you are designing a new sort of gear system you are going to have build that either in model form of for real to see if it works and if there are any possible problems that may exist with it. If it is a service (a non physical object) than you will need to document the process flow including as much information as possible.

7. After you have done this, one will have established any potential problems and to see if the idea is still feasible. But you are not finished yet. A second round of group analyses is necessary to see if the idea still stacks up. If you succeed in this, you can pat your self on the back and start on your business plan.

An Easy Personal Backup Plan

How Is Everybodies Backup Procedure?

Having just brought my second USB storage device. I have decided that it is about time that I update my own personal backup procedure. In the past I have always had great annoyance with backups on to DVD/CD media as you have to spend quite a lot of time setting it up each time and than checking it. Ultimately more time than the backup is really worth.

Project justification:

Ok we know that the question is not will you have a hardware failure but when will you have a hardware failure. If destiny has anything to do it. It will be right when you not made a backup and you need an email address to get in touch with somebody.

What ever it is a backup plan is modern business necessity and probably home computing too.

Hardware needed:

2 portable storage devices or other media. (dvd/server)

Software:

Any software that can provide an incremental backup recognise different medias, and be scheduled. I have chosen Backup4all but there are lots of others just do a search for: incremental backup software.

Files:

It is important in backing up files to insure that you are backing up the right files. One backup strategy is just to make a backup of everything on your computer including the OS. The problem with that in my view is that operating system over time slowly starts to get corrupt. Hence why we do so many clean fresh installs to insure optimum performance of the operating system. I used to make a backup off Windows XP just after I had installed it. This has served me well of over the years enabling me to restore my laptop at a moments notice and be up and running literally in 40 mins. With the advent of Vista one big change has happen in relation to backups: it got big. A basic install now takes up 6 +GB. So I have opted just to backup the first clean install and afterwards the files that I use. Microsoft provides the tools to transfer all the important bits of data and settings from one pc to another if you are looking at installing on several different machines, like a laptop for example.

Frequency:

How often should you back up? This is a tricky one, ultimately every time a file is created or changed. I am sure in reality this does not happen. You can set up a backup so that it will only backup recent file changes. Effectively creating a small job that only does what is necessary. For my home PC I have choose to do a backup once a week. As I am only editing documents and than emailing them I feel this is a risk I am comfortable with. I think that really is the answer to the question. What are you comfortable having backed up after analysing your own situation.

An important point to remember here is that if your hard disk fails in operation is very likely that the data is still on the disk. So if you take the disk to a professional data recovery service. They will be able to recovery data for a price depending on the amount of data. The down side to this is that it will take time. If it contains mission critical data you may well have a problem.

Method:

I have chosen to use two usb storage devices for my backups I will use each one alternate weeks with one device going off site in case of fire. My main reason for using storage devices is that data management is much easier. In the past I have used CD/DVD but the amount time spent cataloguing and organising the date has proven not to be time effective. Fundamentally with usb storage devices the data is accessible up to date and online at time that you require it.

Result

If I was to have a major hardware failure and a hurricane destroyed my house the most date I would lose would be the last 2 weeks of work. Now having reached this point a couple of parting thoughts. Folder share allows you to mirror files on two machines over a network and it is free. If one is concerned about the integrity ands security of their data a good online service such as Idrive will provide a great service in data backup all for a couple of dollars a month and much less of a hastle.

I hope this give you a few ideas for your own backup plan.