One of the keys to having a successful website or online business is also being active offline. One can see this in the case of  second life (www.secondlife.com) or the long list of A bloggers. A lot of these successful internet entrepreneurs have real life business and more important high social contact online as offline. It has to be remembered that technology is only an aid not a replacement for doing business that counts. The techniques used  are just the same as in real life.The only difference is the possibilities our much greater.